Ad copy that doesn't oversell.
A copy system for paid-social creative and product hooks. Clear in the first line, specific about the benefit, honest about what the product is — no hype, no fake urgency, no invented testimonials.
Honest, specific, direct.
The headline names the problem or the outcome; the body proves it; the CTA asks for one thing.
Clear first line
The problem or outcome, no question bait.
Specific proof
A number or mechanism, not adjectives.
One CTA
One verb, one next step.
From file to on-voice in four steps.
No code, no API keys — just a .md you paste into the agent you already use.
The .md caption pack.
You're buying a downloadable .md pack written for AI agents (and humans). It carries the complete caption system — system prompt, inputs, output contract, and voice knobs — plus the universal anti-slop rules.
Chinchilla Caption Agent Pack vs. ad-hoc prompting.
Most people retype the same caption instructions into a chat box every single day, and the voice drifts each time. This pack is a system: eight structured prompt sets with input contracts, output contracts, and the anti-slop rules that keep a page sounding human.
Keep the Universal rules. The pack opens with four cross-cutting rules — never disclose the pipeline, never add unearned CTAs, concrete beats hype, match the page's real voice — so every category inherits the same discipline.
Get the Ad Copy Caption Pack.
Free download. Unlock caption-adcopy-pack.md — hooks that convert without the hype words.
25 units), capped at 60s